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Have You Mastered Twitter Yet?
With the growing popularity of Twitter as a business communications platform, companies have various decisions to make — including these: Does every tweet mentioning the firm’s name require a response?...
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Many Retailers Lacking in Social Media Responsiveness
Millions of retailers have a social media presence — and are active with their own postings. BUT, and this is a big but, many are not responsive enough to social media comments made by customers and...
View ArticleIHOP Becoming IHOb
Last week, IHOP announced on Twitter that it would be changing its name to IHOb, with an announcement on Monday June 11, 2018 as to what the “b” stood for. It encouraged the media and customers to...
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